Luiz Moutinho#


Luiz Moutinho
Membership Number:5220
Membership type:ORDINARY
Main Country of Residence:UNITED KINGDOM
Section:ECONOMICS, BUSINESS & MANAGEMENT SCIENCES
Elected:2020
Homepage: http://www.uos.ac.uk



Present and Previous Positions
  • Visiting Professor of Marketing, Suffolk Business School, Faculty of Arts, Business and Applied Social Science, University of Suffolk, Ipswich, England, The Marketing School, Portugal
  • Adjunct Professor of Marketing, Graduate School of Business, University of the South Pacific, Suva, Fiji
  • 2015 - 2017 Professor of BioMarketing and Futures Research (First Chair in the world on both domains), DCU Business School, Dublin City University, Ireland
  • 1996 - 2015 Foundation Chair of Marketing, Adam Smith Business School, University of Glasgow, Scotland, UK
  • 1989 - 1996 Professor of Marketing, Cardiff Business School, University of Wales College of Cardiff, Wales, UK
  • 1986 - 1989, Lecturer in Marketing Department of Management Studies, Glasgow Business School, University of Glasgow, Scotland, UK
  • 1985 - 1986 Visiting Associate Professor of Marketing, Cleveland State University, James J Nance, College of Business Administration, Cleveland, Ohio, USA
  • 1985 Visiting Professor of Marketing, Northern Arizona University, College of Business Administration, Flagstaff, Arizona, USA
  • 1984 Associate Professor of Marketing, California State University, School of Business Administration, Long Beach, California, USA
  • 1983 - 1984 Visiting Assistant of Marketing, Northern Arizona University, College of Business Administration, Flagstaff, Arizona, USA
  • 1983 Visiting Professor of Marketing, Fundacao Getulio Vargas, School of Business Administration, Sao Paulo, Brazil
  • 1983 Visiting Professor of Marketing, Catholic University, Faculty of Economic Sciences, Campinas, Sao Paulo, Brazil
  • 1976 - 1979 Lecturer and Co-ordinator of the Marketing Area, LNETI Management Institute, Lisbon, Portugal

Fields of Scholarship
  • Marketing and management futurecast
  • Artificial intelligence
  • Biometrics and neuroscience in marketing
  • Futures research
  • Algorithmic self
  • Wearable tech device that detects human emotions
  • Evolutionary algorithms
  • Human-computer interaction and artificial neural networks in marketing
  • Modelling consumer behaviour
  • Tourism and marketing

Honours and Awards
  • 2018 Highly Commended Paper, Emerald Literati Awards. “A memetic algorithm for maximizing earned attention in social media”, Journal of Modelling in Management 12, 3: 364–385, 2017.
  • 2017 Professor Honoris Causa, the University of Tourism and Management Skopje, North Macedonia.
  • 2015 External Member of the Hellenic Open University, Greece (currently).
  • 2015 Member and International Researcher in the NEMO Project (Neuroscience-fMRI – Neuro-marketing), TEKES - Finnish Funding Agency for Innovation (currently).
  • 2015 Member of the Advisory Board of Customer Value Creation International (currently).
  • 2015 International Research Fellow, Neurolab, Laurea University of Applied Sciences, Helsinki, Finland.
  • 2014 International Research Fellow, Data Analytics and Collaborative Computing Lab (DACC), University of Macau, Macau, China (currently).
  • 2006 Highly Commended Paper, Literati Network Awards for Excellence. ”Measuring Transaction Specific Satisfaction in Services: Are the Measures Transferable Across Cultures?”, European Journal of Marketing (2005), 39, 5/6: 606-628.
  • 2003 Outstanding Paper Award, Emerald’s Literati Club Awards for Excellence, “The Impact of Strategic Planning on the Competitiveness, Performance and Effectiveness of Bank Branches: A Neural Network Analysis”, International Journal of Bank Marketing, 20, 3: 102-110, 2002.
  • 2001 Highly Commended Award 2001, “Modelling Bank Customer Satisfaction through Mediation of Attitudes towards Human and Automated Banking”, International Journal of Bank Marketing, 18, 3 (2000).
  • 1998 Martin Oppermann Memorial "Best Article of the Year Award", "The Marketing Planning Index: A Tool for Measuring Strategic Marketing Effectiveness", Journal of Travel and Tourism Marketing, 7, 3 : 41-60, 1998.
  • 1998 Citation of Excellence – ANBAR Highest Quality Rating, “The Marketing Planning Index: A Tool for Measuring Marketing Effectiveness”, Journal of Travel and Tourism Marketing, 7, 3: 41-60.
  • 1998 “Best in Research” Award – The Marketing P’s Awards, sponsored by “Marketing and Advertising” Review, IPAM – Portuguese Marketing Management Institute, Ministry of the Economy, Ministry of Science and Technology and Tetra Pak, Portugal.
  • 1998 Citation of Excellence – ANBAR Highest Quality Rating, “Genetic Algorithms for Tourism Marketing”, Annals of Tourism Research, 25,2 (April): 498-514.
  • 1997 Citation of Excellence – ANBAR Highest Quality Rating, “A Framework of Networking Efforts: The Missing Part of Relationship Marketing”, Journal of Targeting, Measurement and Analysis for Marketing, 6, 1: 33-47.
  • 1997 Award for Excellence - Highly Commended Article, “The Effects of Free Banking on Overall Satisfaction: The Use of Automated Teller Machines”, The International Journal of Bank Marketing, 13, 4, 1995.
  • 1996 Citation of Excellence - ATM User Attitudes: a Neural Network Analysis, Marketing Intelligence and Planning, 14, 2:26-32).
  • 1986 Recognition Award presented by the Academy of Marketing Science at the Tourism Services Marketing: Advances in Theory and Practice Conference, Cleveland, Ohio, USA, Sept. 25.

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